Contact Center Industry News

TMCNet:  ShoreTel Unified Communications is Music to the Ears for Roland

[January 08, 2013]

ShoreTel Unified Communications is Music to the Ears for Roland

SUNNYVALE, Calif., Jan. 8, 2013 /PRNewswire via COMTEX/ -- ShoreTel® (NASDAQ; SHOR), the leading provider of brilliantly simple unified communications platforms, including business phone systems, applications and mobile UC solutions, today announced leading manufacturer and distributor of electronic musical instruments Roland Corporation U.S. as one of the newest ShoreTel customers, thanks to the brilliant simplicity of distributed architecture and ease of use.

To view the multimedia assets associated with this release, please click Roland is known for its production of musical instruments including keyboards, synthesizers, guitar products, electronic percussion kits, digital recording equipment, amplifiers and audio processing devices. For four decades, Roland has set the global standards in music technology, and markets its products under a number of other brand names such as BOSS and Cakewalk.

The phones are always busy at Roland. From development to sales and support, communications is critical to the success of their business and its customers. Roland had been using a 3Com VCX phone system, yet the music company desired envisioned a more effective solution. With a lack of ongoing technical and product support and limited software integration, Roland needed to reduce the costs, complexities and risks of its business communications system.

To provide a comprehensive platform for integrating Roland's busy call center and business applications, Roland selected a ShoreTel UC Solution and ShoreTel Contact Center.

Thus far the benefits include: -- Easy transition from discontinued 3Com VCX system to all-in-one UC -- Robust, flexible contact center solution for better service and productivity -- Simpler configuration and management for savings in administrative resources -- Flexibility for seamless integrations and trouble-free collaboration -- High availability VoIP with distributed architecture and simpler design "We chose ShoreTel for its functionality, excellent phone quality, its flexible and reliable architecture, and the lowest TCO. ShoreTel has a knowledgeable technical team and offers great ongoing support," said Dave Williams, IT director, Roland Corporation U.S. "It's truly an all-in-one solution." "Musicians everywhere know and trust Roland for precision, innovative design and quality," said Kevin Gavin, ShoreTel chief marketing officer. "With ShoreTel's superior product capabilities, Roland can continue to seamlessly communicate with customers, suppliers and other business partners - ensuring their reputation for quality musical gear is backed by a quality communication solution." Related Links & Conversation -- Subscribe to ShoreTel's blog.

-- Follow ShoreTel on Twitter and Facebook.

-- Read ShoreTel Customer Success Stories -- #ShoreTel, #UC About ShoreTelShoreTel, Inc. (NASDAQ: SHOR) is a provider of business communication solutions whose brilliantly simple unified communications platforms, applications and mobile UC solutions promise a new rhythm of workforce engagement and collaboration. With costly complexity eliminated by design from its award-winning, all-in-one IP phone system, UC and contact center solution, and its industry-leading hosted phone system, workers enjoy a freedom and self-reliance that other providers can't match. Users have full control to engage and collaborate, no matter the time, place or device, for the lowest cost and demand on IT resources in the industry. ShoreTel is headquartered in Sunnyvale, Calif., and has regional offices and partners worldwide. For more information, visit or

Media Contact:Megan SOURCE ShoreTel

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