Contact Center Industry News

TMCNet:  The AOL On Network and Discovery Communications Announce Licensing Agreement to Offer Award-Winning Programming to Audiences Around the Web

[January 24, 2013]

The AOL On Network and Discovery Communications Announce Licensing Agreement to Offer Award-Winning Programming to Audiences Around the Web

NEW YORK --(Business Wire)--

AOL (News - Alert) Inc. (NYSE: AOL) today announced a strategic partnership with Discovery Communications, the world's number one nonfiction media company. The partnership brings short-form videos from Discovery Channel, TLC, Animal Planet, Investigation Discovery, Science Channel, Military Channel to The AOL On Network's library of more than 470,000 premium videos.

Content from Discovery's award-winning networks will be programmed into The AOL On Network's 14 channels and shared across the AOL On video hub, AOL's owned and operated properties and publisher partners, bolstering the company's science, technology, lifestyle and history offerings. Now fans on these sites will be able to enjoy excerpts from their favorite shows and series, like Discovery Channel's MythBusters and annual Shark Week to TLC's Say Yes to the Dress and Animal Planet's River Monsters as well as other titles from Discovery's rich programming library. Additionally, The AOL On Network and Discovery will offer content from Discovery and Revision3's recently launched online video series, DNews.

"Discovery Communications always has been committed to engaging audiences on all consumer distribution platforms, which are supported by a strng business model," said Rebecca Glashow, Senior Vice President, Digital Distribution and Partnerships, Discovery Communications. "This partnership with The AOL Network not only introduces new audiences to our award-winning programming, but allows loyal fans access to clips from all of their favorite shows. It is a terrific complement to our current array of multi-channel video services."

"We've long been advocates of the idea that content providers need to distribute their offerings to multiple platforms in order to maximize exposure and ROI," said Ran Harnevo, SVP of The AOL On Network. "Over the last few months, we've seen this vision rewarded through market traction and recognition, although there's no better validation than when an industry leader like Discovery turns to us to help distribute their video content around the web."

Launched in April 2012, The AOL On Network brings AOL's entire video offering under one umbrella and reaches more than 68 million unique visitors per month. It is one of the top 10 video platforms on the web according to comScore (News - Alert) and is number one in content-only categories including TV, Lifestyle, Home, Beauty/Fashion/Style, Food, Education, Travel Information, Autos, Health, Maps, and Technology. The network attracts nearly 700M video streams per month.*

*comScore Media Metrix, December 2012 Content Only Videos

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than 1.8 billion cumulative subscribers in 209 countries and territories. Discovery is dedicated to satisfying curiosity through 149 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as U.S. joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including Revision3. For more information, please visit

About AOL

AOL Inc. is a brand company, committed to continuously innovating, growing, and investing in brands and experiences that inform, entertain, and connect the world. The home of a world-class collection of premium brands, AOL creates original content that engages audiences on a local and global scale. We help marketers connect with these audiences through effective and engaging digital advertising solutions.

[ Back To Cloud Contact Center's Homepage ]


Featured Resources

Featured Report
Millennial Research on Customer Service Expectations

Millennial Research on Customer Service Expectations

The "why" behind this research is simple: our clients recognize that different generations bring different expectations, varied communication preferences and new customer service patterns to the customer experience...
Featured Report
Optimizing the Customer Experience through Cloud Contact Centers

Optimizing the Customer Experience through Cloud Contact Centers

Adoption of cloud contact centers is on the rise. Findings from Aberdeen's January 2014 'Public Cloud vs. On-Premise: How to More Effectively Deploy a Cloud Center' study shows that 31% of contact centers are deployed in the cloud, and our related blog post highlights that companies anticipate their adoption of cloud technology to rise further throughout 2014...
Featured Report
Aberdeen report

Aberdeen Report: Cloud for Mid-Sized Contact Centers – What You Must Know

Cloud Technology is opening new doors for many businesses. However, it does so only when it's combined with the use of best practices and key technology enablers. This document highlights the adoption of cloud technology by mid-size contact centers and illustrates the reasons driving their investments...
Featured Whitepaper
Aberdeen report

Seven Critical Capabilities to Demand From Your Cloud Contact Center Provider

To deliver a world-class customer experience, your contact center must be flexible and reliable, while providing all the tools agents and supervisors need to manage their workflows. Here are seven critical capabilities to look for when deploying a contact center in the cloud...
Featured Webinar

Contact Center Economics and the Cloud

Together, Bob and Drew will help you understand the economic value of upgrading technology, important business and financial considerations, and how to compare total cost of ownership of a premises vs. cloud or hosted solution. Watch the webinar on-demand now...
Featured Datasheet
Zipwire Cloud Contact Center

Zipwire Cloud Contact Center

The appeal of moving services to the cloud is obvious. Cloud services offer reliability and robust feature sets without the need to implement or maintain complex contact center infrastructure. The Zipwire™ cloud-based contact center allows businesses to leverage the flexibility and cost savings of cloud architecture while offering a seamless, first-class customer experience...